To do this effectively, the CVB needed a few things. First, they needed a better platform for sharing local information over social media channels, and second, they needed a way to improve their presence on search engines.

The solution we helped them develop was an overreaching social media and online marketing strategy that started first with a new blog, and then a focus on content marketing.

As with all of our new blogs, Word on the Street is powered by WordPress, the most versatile and powerful blogging software currently available. The site is well tuned for search engine performance, ensuring that the CVB will be moving to the top of the list for both local and national searches.